Tennis Identity

Monthly Archives: November 2009

Nikolay Davydenko defeated Juan Martin del Potro yesterday to win the 2009 ATP World Tour Finals, the first Russian in history to win the event.  This tournament, according to his agent, also...

adidas has revealed  Ana Ivanovic's first looks for 2010. The 22 year old Serbian will step onto the Southern Hemisphere courts wearing a good-for-the-earth core...

Sergio Tacchini International has signed Novak Djokovic as its global brand ambassador. The deal places Djokovic alongside former elite endorsers John McEnroe, Jimmy Connors, Mats Wilander,...

Rumors of Andy Roddick's plans to leave the croc have proven untrue. It was announced today that he has renewed his partnership with LACOSTE until 2013. "I am proud to represent a brand that...

Wilson tennis has a new designer and apparel line. Claire Ortiz, Global Apparel Director, comes from Nike having formerly worked in tennis apparel and on the Air Jordan Line. The new collection represents the...

A match warm up for the pros is not just a quick hit; it really shouldn’t be for the rec player either. Back in the heat of August I had a chance to watch a few WTA players warming up for matches...

Born in yoga studios and long consumed by the health conscious, ZICO coconut water has been discovered by athletes worldwide. Tennis players including John Isner, Bethanie Mattek-Sands (pictured below) and...

Serena Williams recently claimed the prestigious 2009 end-of-year Sony Ericsson Championship title. She ends the year as the world's number 1 female tennis player, both on-court...

It has been said that you can’t judge a man until you have walked a mile in his shoes. Walk with Andre Agassi in OPEN, his just released autobiography.  If you thought you knew him, you will...

Andy Murrray has joined the adidas tennis line-up. The 22-year-old Briton leaves Fred Perry to sport the iconic 3-Stripes beginning January 2010. Perhaps the traditional line was just that, too traditional...