Tennis Identity

Lights on. Lights Out. Nike Kicks Off the US Open with a Star Studded Event.

I'm tardy with this video but mine was quite bad so I had to wait. Last Wednesday night was Nike's big US Open kick-off, Lights On. Lights Out on Pier 54 on the Hudson– see some post event press room here. The night was gorgeous; only a hint of mist threatened the festivities…and Serena's hairstyle. Someone handed her an umbrella though — crisis averted. Alas the mist dissipated and the blowers dried the courts.

Roger Federer, Maria Sharapova, Victoria Azarenka, and Rafael Nadal were the playing pros on hand. Serena was a kind of MC in all black to match her walking cast. John McEnroe was an ump and then player. It was a lot of fun to watch. 

Yes that's Bar Refaeli of Sports Illustrated Swimsuit issue fame, actor Bradley Cooper and Justin Tuck of the NY Giants.

I'll be discussing the fashions soon, but take this as your warm up!

Nike Primetime Event 1 

Nike Primetime Event 2