The Gents and Ladies of Lacoste. US Open 2010 Tennis Fashion.
Much of Lacoste tennis style has a very classic, kind of preppy fit with a Hamptons country club feel in presentation. I like seeing the line on non-preps like these players in full action. They make it feel like more of an every-person's line.
Stanislas Wawrinka has been wearing this polo, called the "short sleeve super dry color block sport polo with printed stripe details." Dear Lacoste can I suggest the Wawrinka or something simple? The shirt is $88 and is available at Lacoste but in a different color scheme (navy, white and pale yellow) in the US.
Andy Roddick's shirt was the Short Sleeve Printed Check Sport Polo in gibraltar blue. It also comes in black and white, also $88. There are a few nice variations of this shirt including ones with a zip instead of the button placket for a less traditional feel.
On Samantha Stosur and Dominika Cibulkova we saw the Lacoste Sleeveless Contrast Tipped Zip Placket Tennis Dress in white and pansy purple. It's only available in the US in purple, $145. The jersey tennis panties are $40.
For more casual Lacoste I like their weathered looking practice tees (I do have a fondness for the croc). Roddick had one on when I saw him at the City View Racquet Club in NY where his Andy Roddick Foundation was presented with a $15,000 check from his racquet sponsor Babolat.
Check out this video of Sam's post match shoot!