Tennis Identity

Buying a new tennis racquet? Think twice about that bargain price. Counterfeiting is on the rise.

RacquetAlertAccording to the Tennis Industry Association (TIA), tennis racquet counterfeiting is on the rise, to the tune of $30 million dollars a year. Anyone who has been in NYC has seen the counterfeit Rolex watches, Louis Vuitton bags, even MAC cosmetics being hawked on the sidewalks. Most of us know they're fakes. The problem with tennis racquets is that people do not realize they are being duped.

Counterfeit racquets are constructed and painted to look exactly like the real deal and are sold online or on auction sites at steal-of-a-deal prices often with free shipping tossed in. Don't bite.

Quoting Eric Babolat of Babolat directly from a TIA story, “These knockoff racquets just aren’t going to work the same way as the real frames. The inferior product and construction can cause harm to a player, and can definitely affect his or her enjoyment of the game. Also, the fake racquet won’t have the durability that legitimate manufacturers build into their products.” There is a good reason that cheap racquet doesn't play as well as its twin, the one you purchased originally from your local tennis shop.

What to do? Simply put, purchase only from well-known or authorized dealers. Fakes are very hard to spot and the best way to weed them out is not to take the chance. Price is usually the best indicator. Use the old adage, if it seems too good to be true, it probably is.

Help the tennis industry fight the problem by reporting any suspicious sites to alert@tennisindustry.org.