Tennis Identity

Monthly Archives: July 2012

Although early sources said otherwise, new information indicates that Olympic athletes must wear their country's team uniforms (no matter what the brand) during opening ceremonies and on the medal...

The winged lion is both mythical beast and symbol for performance brand Loriet. Invincible looking creature either way. Here on Roman Borvanov (Rep. of Moldova), the lion adorns the Rome Performance Shirt...

Getting your head around London 2012 tennis fashion is a bit of a challenge with all of the various Olympic alliances out there. adidas is the official sportswear partner of London 2012 and you will see...

Once soaked in water Ice Cold Towels honor their name. Use one on a change-over for a quick refresher or to cool down after a match. Draped around your neck or shoulders you will immediately feel...

Fila announced today that two finalists have been selected for their tennis dress design contest which was held on the brand’s Facebook page. The contest offered “real people” the unique...

Here's your chance to win a Wilson Federer 15 pack. Tweet the message below (in green), follow, and you are entered.  "Win THIS hot Federer tennis bag http://ow.ly/cc9cA RT+follow...

On Monday, July 16, Roger Federer will have spent a total of 287 weeks at the top of the ATP charts. A record. In his honor Nike is releasing 287 pairs of special edition Zoom Vapor 9 Tour shoes. The price?...

Since leaving her winning Wimbly whites behind Serena Williams has amped her kit color big time and won again, this time at the Bank of the West Classic. Serena's top and skort are part of Nike's...

John Isner takes flight enroute to the Campbell's 2012 Hall of Fame Tennis Championship finals.  How the guy moves that 6' 9" frame around the court is seriously impressive. Classic...

Here's a peek at what Venus Williams will wear on court at the 2012 Olympics.  The tennis dress is part of a new red, white and blue Olympic themed EleVen collection that is all-American sophisticated...