Tennis Identity

Monthly Archives: September 2013

With the China Open in action and the Shanghai Rolex Masters coming up, adidas tennis has reskinned its Barricade 8 with a nod to Chinese tradition. Since ancient times red has symbolized luck...

Nike's Roger Federer collection has taken a page from the RL polo pony's play book and magnified biiiiiig time. So much for being discreet. $28 will buy you this cap and identity at Tennis-Warehouse...

The foot candy that is the women's Asics Gel Resolution 4 is back. These babies sold out fast when they hit tennis courts last year.  Pair them with solid white (my preference), black, or with...

The Prince T22 is a hugely popular tennis shoe that now comes in a very feminine white/bright pink model. The new Special Edition Breast Cancer Awareness T22 will benefit the non-profit Bright Pink, an...

New tennis product: Ball Magnet Stray balls during tennis drills are a nuisance, especially with groups of players or ball machine use. Errant balls that roll into the court take time to clear and then...

Venus Williams recently unveiled her Spring/Summer 2014 EleVen by Venus Williams sportswear line. Grab a drink and come along. The pretty collection is a medley of influences combining art influenced feminine...

In August, Babolat announced the new Babolat Play. I've since had the chance to chat with Eric Babolat, Babolat President and CEO, about the new stick: TennisIDENTITY: Have any of your top sponsored...

Tennis continues to influence high fashion, perhaps because Vogue's Anna Wintour loves the sport so publicly, or maybe it's simply that the refined life old world tennis recalls is so darn enchanting. It...

With NYC's Mercedes-Benz Fashion Week raging in the background, Fila tennis unveiled fashions of its own Friday night at the annual Legends Ball. The new tennis lines, designed by Ginny Hilfiger (Tommy's...

  Get to know Victoria Azarenka as she shows us around her hometown of Minsk in this video put out by The Red Bulletin. Go inside  the tennis center where Vika learned to play, meet her...