Tennis Identity

Monthly Archives: March 2014

Looks crazy ehh? The Curvstar tennis racquet is not on the market yet but its designers are betting it will revolutionize tennis racquet design. The stick features a curved ergonomic handle that...

Last summer I watched as Martina Hingis was inducted into the International Tennis Hall of Fame in Newport. Not long after the former world number 1 joined the tour again. According to the Hall of Fame,...

  Grammy award winning talent Pharrell Williams has teamed up with adidas and tennis plays a role in the announcement. Check out Pharrell’s original Stan Smith shoes. Clearly he’s...

© Getty Images Lleyton Hewitt has joined the Athletic DNA (ADNA) tennis family. Above, at the Sony Open, he's wearing the brand's new Spring Match Chaos Crew and Boulevard Short. Have to say...

Nice kits boys. Looks you gotta love. Will Ferrell and Novak Djokovic brought the heat needed to defeat Kevin Spacey and Stan Wawrinka at the10th annual Desert Smash Showdown in Indian Wells earlier this...

© Sony Open Tennis Roger Federer has had a signature tennis fashion line at Nike since 2008.* Over the years he’s tried a variety of RF branded looks (glamorous, formal, traditional) with different...

Have you checked out the shoes on the Sony Open tennis officials? They're all wearing FILA's new Original Tennis shoe, currently available only at the Sony Open.  FILA debuted the Original...

© Sony Open Tennis Serena Williams is going for her 7th title at the Sony Open, upping her own record setting 6th in Miami in 2013. Her tennis dress? Custom. Can't touch it in these cruise-worthy...

Make like Rafa and mix up a Sapphire ACE Collins Miami style. The bevie is the signature cocktail of the Sony Open. Nadal hit Bombay Sapphire’s VIP Player’s Party for the Sony Open Tuesday...

© Getty Images Yes ladies there is power in pleats and pretty florals. Flavia Pennetta of Italy is doing a beautiful job serving up Stella McCartney's spring tennis line for adidas. Pictured here...