Tennis Identity

Monthly Archives: June 2014

Americans can go a little nuts with the clothes over 4th of July weekend. If you simply MUST wear red, white and blue on court keep it classy with a very light dash of Old Glory.  Above, Annika...

Predominately white is the fashion rule at Wimbledon but players aren’t taking any chances this year. Gone are even the littlest touches of on-court color besides those in logos. Take a look here...

 The tennis fashions hitting Wimbledon this year are some of the cleanest, most readily wearable looks we've seen in a while. Perhaps that's the point. Nada much to talk about though. Above...

"Image…..is everything." Three immortal words that launched Andre Agassi into marketing superstardom. Given his reputation, you might associate that phrase with Nike, but in fact it was...

Green is the color of the moment at Wimbledon 2014 and Babolat's new Wimbledon themed products fit right in. Four new items to tell you about: 1.) New Tennis Racquet: The Babolat Pure Drive...

Ana Ivanovic's look at Wimbledon 2014 is about as clean and simple as tennis fashion gets. According to adidas she's wearing separates that give the look of a tennis dress, an All Premium adidas...

Here's what Stella McCartney/adidas has created for Caroline Wozniacki and Andrea Petkovic on the famed Wimbledon grass.  Wozniacki will wear a new adidas by Stella McCartney Barricade...

  10 time Wimbledon champion (singles and doubles) Venus Williams will wear her EleVen by Venus Wimbledon Break Back Dress when she returns to the grass for the 17th time in...

gettyimages.com This week's TennisIDENTITY Flashback focuses on the Belleville Basher himself, Jimmy Connors.  Connors is still a formidable presence in the game (except around Maria Sharapova),...

Here’s what Nike has planned for its female tennis athletes at Wimbledon: Maria Sharapova, Serena Williams, Vika Azarenka, Eugenie Bouchard and Madison Keys. Sharapova’s tennis dress is still...