adidas releases the Barricade Boost
[social_warfare]adidas Tennis has just introduced their latest in tennis footwear innovation with the launch of the Barricade Boost, a shoe dropping 8/1, that combines the stability and durability of the renowned Barricade, and the ultimate energy return of the Boost. Until today the Boost was not available for tennis.
“The Barricade Boost™ will introduce new levels of energy return to dynamic tennis movements, giving tennis players the ultimate tool to aid performance. Boost technology redefined the footwear industry in 2014. Now we’ve decided to put it on the tennis court. This shoe offers the best of both worlds – all the features of the Barricade we know and love, with an added Boost.” -Alex Chan, adidas Category Director Tennis
Here’s what adidas has packed in this new tennis shoe:
• BOOST technology offering comfort with expanded TPU capsules make up the shoe’s distinctive heel midsole unit. With their unique cell structure, BOOST capsules store and unleash energy more efficiently in every step or lateral movement
• Adiwear 6 – a durable outsole rubber for abrasive courts provides the most agile of players with a secure grip in all directions
• AdiTuff 360 – a breathable, supportive upper material providing long-lasting durability for the extreme abrasion that occurs during tennis movements
• A revolutionary new barricade chassis to supports the midfoot and heel, providing maximum stability while offering flexibility and comfort in the forefoot
The Barricade Boost released today in the Solar Red and Flash Lime colorways and is available through adidas.com and at selected adidas retailers. Watch for it at the US Open later this year.
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