Tennis Identity

Tennis gets racy in Björn Borg’s ICONIC campaign


Screenshot from Bjorn Borg video

Iconic, the latest Björn Borg collection of underthings, culls creative inspiration from its namesake’s game. Watch but consider yourself warned. This video is a bit racy – perhaps only for older eyes.

Tennis inspires.

Love the branded elastic as over grip. I think they are on to something.

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