Tennis Identity

Willis loses while wearing the shirt off Federer’s back

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Well, almost. We all know the story of Marcus Willis by now. Willis had been out of tennis shape and was teaching tennis when he decided to rededicate himself to the game (encouraged by his girlfriend, see below), and it paid off. The world #772 made it into the main draw of Wimbledon and won his 1R match…only to face Roger Federer in the 2nd round.

Definitely a case of “Be careful what you wish for.”

Roger went on to ease past the British upstart 6-0 (nerves!) 6-3, 6-4.  Willis apparently has no clothing/shoe deal. His look is an assembly all his own and look closely at his sleeve.

Marcus Willis vs Roger Federer

Yes, that’s the RF brand Nike shirt/shorts/headband that his opponent Roger has made famous and was of course wearing during the match – although not the exact items.

A bit of idol worship? Very likely. Who wouldn’t be a little awed?

In Willis’s case, he’s paired his Nike gear with adidas. We’ll go out on an easy limb and say we doubt the Oregon based sports giant would approve of that pairing if they had a deal with him. We conclude that this all happened so fast no brand was able to nab and kit the Brit properly.

It’s all part of the story. Scrappy low ranked guy gets into Wimbledon and puts together a kit like most of us would wear. Mixed brands. Hey, no one is telling us what to wear either. He is one of us.

Marcus Willis vs Roger Federer

Hey, Roger? You beat the guy but he must be a fan–can you hook him up with a deal? Obviously no “MW” line yet–but still.

Marcus Willis vs Roger Federer

‘All the support has been overwhelming and the crowd were amazing. I’ve earned myself a beer so I’ll enjoy that.’ -Marcus Willis

Marcus Willis vs Roger Federer

Even his posse has a bit of a budget look to ’em with their homemade fandom tees.

Marcus Willis vs Roger Federer

And we’ve got the obligatory GF (Jennifer Bate) in the Player’s Box shot:

Marcus Willis vs Roger Federer

Maybe we’ll see you at the U.S. Open, Marcus? Keep it up.  (Quote from Mail Online. Photos via Wimbledon.com, the Wimbledon FB, and Wimbledon Twitter.)

Marcus Willis vs Roger Federer

PS–Marcus leaves Wimbledon with some $67,000 in prize money. Plus, he signed a tournament patch deal with these two companies–you always see them at Wimbledon and the U.S. Open. That’s another sign he has no deal with Nike. No Nike pros (except for Li Na, who had leverage with the Asian market) have ever worn any sponsor patch.

Marcus Willis vs Roger Federer
Marcus Willis vs Roger Federer



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