Tennis Identity

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Karin at Tennis Identity

Karin is a long time tennis fan and player whose passion was ignited by an admiration for Chris Evert, fascination with John McEnroe and passion for a certain Swede. She is obsessed with tennis fashion, gear and the power of dress. Student of cultural history, stylist, PR pro, part Swede, and pure foods devotee. Graduate of Colby College.

The life of a pro tennis player is glamorous but singularly focused. Andy Roddick, who retired from the tour in 2012, is still enjoying the change. I recently caught up with him while he was promoting...

Intel has partnered with Serena Williams on a new ad for its 7th Generation Intel® Core processor-powered 2 in 1s – yeah , I don’t know what that is either but come along for the story. The...

HEAD tennis has released the first tennis racket technology that combines precision-injected Magnesium and Graphene to provide what’s being billed as the ultimate balance of power and control....

The Miami Open provided a shady space for the Miami Humane Society to showcase some of the dogs and cats they have waiting for adoption. Our animal loving correspondent Kerry Feirman stopped by for a...

Outside the Ball’ s host Mayleen Ramey recently chatted with Karolina Pliskova regarding the tennis player’s unique tattoos. The Czech  has had a lifelong admiration for ink and experienced...

Another reason to do yoga. A new study coming out of the University of Connecticut says that practicing yoga increases protein utilization which leads to the maintenance of muscle as we age, especially...

Smashing racquets. It seems a right of passage for frustrated young guns trying to make their way in the pro tennis world. Believe it your not, that icon of cool on court, Roger Federer did it too. Terrific...

adidas by Stella McCartney has unveiled the striking new Barricade SS17 Roland Garros collection and I love it all! The kits are set to be worn on court by defending champion Garbiñe Muguruza and Caroline...

When a country is on the line, emotions run high. Take as example, these images from Davis Cup, Fed Cup, and the Olympics and understand, the part uniforms play. Team play is powerful. Embed from Getty...

While many in the fashion industry continue to play with the charm tennis whites exude, here’s another brand heading in the opposite direction. Check out Fabio Fognini’s edgy Hydrogen kit....