Tennis Identity

Category Archives: Men’s Tennis FashionArchives

Even if you’ve never been to California (much less Beverly Hills) you probably know about Rodeo Drive. (That’s Ro-DAY-oh for the uninitiated.) This is without question the epicenter of shopping...

We’re getting cooler weather in many parts of the US (except for here in Northern California, hello 85 degrees today) and that means warm up time. We’ve compiled this list of six functional...

We’re barely into fall, but Nike’s looking ahead to winter with this new line for men. This is what their sponsored pros will be wearing through the fall and up ’til the Australian Open-...

Roger Federer, the 2017 Australian Open and Wimbledon winner, has signed some of his gear from this month’s US Open, with proceeds going to his foundation. (None of those Fed/Jordan sneakers?) He...

Rafa Nadal cruised to his 16th Grand Slam singles title today, defeating Kevin Anderson 6-3 6-3 6-4 to win the US Open, his third in New York. To commemorate his win, Nike has a new shirt out detailing...

Back in the day, Björn Borg cranked out his eleven Grand Slam titles in his iconic Fila outfits. (“Iconic” is an overused buzz word, but as far as tennis fashion goes, it’s right on...

You’ve read about Hydrogen on these pages before, the decidedly edgy high-end Italian line targeting millennials. These guys aren’t afraid to shake up the status quo. Hydrogen returns for the...

NikeCourt has released the looks we’ll be seeing on the courts of Flushing Meadow (You already know about the new Federer/Jordan shoe shoe and the Maria Sharapova/Riccardo Tisci outfit.) Let’s...

Do you know the name Noah Rubin? If you don’t…you will soon. Rubin is a 21 year old rising #NextGen star and elite tennis player from Long Island, New York who has just signed with Uomo Sport...

I’ve talked for years about the exposure opportunities sportswear fashion designers have had on what I refer to as the court walk. Players wear the same outfit, sometimes for two weeks at a time...