Tennis Identity

Tag Archives: ellesse

Our look at tennis fashion throughout the last half of last century (1960s and 1970s) continues with the 1980s. The look in pop culture during the 1980s was vivid. Bright bold patterns and graphics in...

Last week we checked out the 1960s, which was dominated (as it had been for years prior) by old line classic names like Slazenger, Fred Perry and Lacoste. Veddy veddy proper, you see. Some of the 1960s...

Those looking for the latest in tennis fashions have no doubt taken note of the looks hitting the US Open courts. If you missed the early rounds you missed some of my favorite styles. Here’s a look...

Heritage Italian line Ellesse has announced the signing of two additional pros to their roster of endorsers. Tommy Haas, Elina Svitolina, and Pat Cash joined Ellesse last year, and 2015 brings Feliciano...

Ellesse has signed former Wimbledon champion Pat Cash to re-represent the brand, joining Tommy Haas and Elina Svitolina. Below is Pat now and then, holding the Wimbledon Boy's Champion...

Have you seen Elina Svitolina's fab new tennis dress in Cincinnati? Navy and white stripes are trending (recall Jelena Jankovic's Fila tennis dress at Roland Garros) on court and on the street....

First off: It's pronounced "L.S." More on that in a bit. And the logo – it's been around for ages. Know what it stands for? If you said "tennis ball," you'd be half...

At 19, Elina Svitolina is the WTA's highest ranked teenager in singles, and one of only a handful of teens in the top 100.  Currently at #36 in the world Svitolina attributes her recent...

Italian brand Ellesse recently announced that they have signed Tommy Haas and Elina Svitolina as brand ambassadors.  Haas, the 12th seed at the 2014 Australian Open, made his Ellesse debut a short...

Chris Evert is back with Ellesse, the Italian brand she wore through her 18 Grand Slam titles. This time she’s a shareholder, brand ambassador and designer for “Chris Evert for Ellesse.” You...