Tennis Identity

Tag Archives: wilson

The summer of Federer merchandising continues. First we had the Fed NikeLab collection. Then the Darth Federer Pro Staff RF97 Autograph racquet. And for those racquets, you need to have matching bags,...

Wilson held a big-time product reveal on Thursday night in New York City. In conjunction with Serena Williams and Milos Raonic, Wilson announced the launch of the new Blade Serena Williams (SW) 104 Autograph...

Did someone say Darth Federer? Wilson has rolled out the sleek new matte black Roger Federer/Wilson Pro Staff RF97 Autograph. Roger and Wilson have been working on this one for a year and a half..and...

Ok guys I promised we’d pull some bags for you so we’re starting with tennis backpacks. For those bringing one to two racquets to court a backpack is a good way to go. Most players match their...

We first told you about the new Wilson Burn FST back around last year’s U.S. Open. We mentioned something then called the X2 Ergo Handle. Now we get a look at what that is– a plastic add on that...

Wilson Tennis has launched a new marketing campaign called “Generation Fast,” aimed squarely at the tennis playing teen. The thinking here is that if they can spot the most promising youngsters...

We wrote up the new Wilson Glide tennis shoe last fall when it was first announced but wanted to share this video that really shows how this groundbreaking new shoe works in action. This shoe is one of...

Following up on our coverage of everything Wilson launched this fall is keeping us busy! One of my personal favs, Stefan Edberg – yes, Fed’s coach – was on hand to launch the company’s...

[social_warfare]Wilson tennis has unveiled the Glide,  the biggest innovation in tennis shoes in years. Sliding is a big part of today’s super physical tennis game; problem is it’s tough to...

[social_warfare]View image | gettyimages.comThere’s a new tennis racquet in town. Coupled with the news that Wilson has re-signed Grigor Dimitrov to its Advisory Staff, is the announcement...