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Lacoste is celebrating its 80th birthday and the brand's creative agency MNSTR has produced this charming film that suggests what Lacoste polos might be like in the future - dynamic smart shirts that change on a whim or command with the simple brush of a hand.
I love the polo that keeps score on court. Check it out. More coming 12/12/12 on www.lacoste-future.com.
Credit to creativity-online.com where this video was sourced.
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