Tennis Identity

Back to the future with Diadora

Back in the day, Diadora had a huge profile in tennis – Borg, Vilas, Becker, Capriati, Courier, Cash and Kuerten all wore their shoes (and in the case of the last three, also their clothing.) 

My favorite pairs of Diadoras were a plain white canvas pair with royal blue stripes on the side, and a rare pair of Borg running shoes – beige nylon upper with dark brown trim, and speed lacing, seen in this ad. Only saw each pair once at a store in Northern Kentucky, and bought them on the spot.  

Fast forward to today. Diadora has released this video showcasing their 2015 line, which is a bit more advanced than the basic leather upper + sole that Borg and the guys wore.